3 Important Insights Into How Creativity Works

We all appreciate creativity, but none of us really know what it is and how it works.


For Steve Jobs, creativity is the ability to connect things in an original manner. It means to see relationships where others see just distinct ideas or experiences.

The new idea comes from the fact that the person was able to experience more and better synthesize it.

MORE: How Creativity Helped Me Rediscover Myself

1. Creativity as the ability to connect the experiences and ideas in a story that only we can tell

Studies made in the field of psychology have shown not only that some people see more in the world than the rest of us. They really see the world differently.

What defines a creative personality is the openness to new experiences, a “drive for cognitive exploration of the one’s inner and outer worlds”, as the authors of book Wired to create have concluded.

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2. Creativity as the ability to see things from another perspective

It’s a whole new visual experience.

Experiments have shown that some people, when shown two different images for each eye, they perceived a combined or mixed image. What it means is that their mind reached a creative conclusion when presented with two incompatible stimuli.

MORE: 4 Awesome Traits Highly Creative People Have in Common

There are good news for the rest of us.

3. Creativity as openness which is something that can be exercised.

From traveling to thinking about the ways in which a certain familiar object can be used for innovative goals, each time we expose ourselves to new experiences, we will broaden our minds.  We will be able to have a more complex and original view on the world.

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